This Underrated SEO Strategy Drives ROI For SaaS Startups

Most marketing experts say that SEO shouldn’t be a priority for SaaS startups. Here are some of their arguments: For me, I believe that while SEO is becoming more saturated by the day, you can still succeed with it even as a SaaS startup. I wrote this post to share why I think so. Plus, […]
Most Brands Ignore Zero Volume Keywords. Here Is What You Should Do as a SaaS Startup.

Ever been in this situation before. You’ve got a keyword you think your target audience is searching for on Google, then you tried to validate it using SEO tools and got the “Not enough data” response. Or in some cases, it shows that the search volume is less than 100, which means that only a […]
Why We Set Out To Build an ROI-driven Content Marketing Agency For B2B SaaS Startups

On January 8th, 2021, I launched Your Content Mart. The goal was simple. To build a content marketing agency that competes with other existing ones in the industry. Having failed previously to build a successful link building agency, this was another opportunity to take a bet on myself. Months after launching this new agency, I […]
From YCombinator Rejection to $7M ARR In Less Than 5 Years: How Veed Leveraged SEO to Bootstrap a Startup to Success

In 2017, Sabba Keynejad and Timur Mamedov founded Veed, an online video editing software, after meeting at an online hackathon. Two years after, they pitched investors at Ycombinator but didn’t make it to the final selection because they had no paying users and MRR. Frustrated by the outcome and after another failed attempt to get […]
The Easiest Way To Acquire User Signups For a SaaS Startup

Most SaaS startups focus more on Top of the Funnel (ToFu) content that drives traffic and pay less attention to Middle of the Funnel (MoFu) and Bottom of the Funnel (BoFu) content that drives free trial and freemium signups. Truth is… Except you’re a big-name SaaS brand, acquiring millions of traffic without conversions won’t impact […]
How Signaturely Acquired 30,000+ User Signups In 12 Months By Focusing On SEO

In January 2021, Signaturely entered the $25 Billion e-signature industry. The bootstrapped startup founded by Will Cannon competes against well-funded and publicly-traded companies like Adobe Sign, DocuSign, Pandadoc, and Hellosign, who have raised over $611.8 Million in combined funding. Tool Date Founded Total Funding Raised Adobe Sign 2006 $8.5 Million Docusign 2003 $536.2 Million Pandadoc […]
How To Increase Organic Traffic To Your Blog In 2024: 4 Proven Tips & Strategies For SaaS Startups

If you run a SaaS business, you probably know by now that search engine traffic (aka organic traffic) is a big deal. Due to this, the competition to get a top spot in the search engines (especially Google) is becoming stiffer by the day. Also, search engines work in a really unpredictable manner. Such that, what works previously, might not really work today.
In this post, I want to share with you how to increase organic traffic to your blog in 2021.
Opinionated Content Marketing: The Surefire Way To Write Content That Cuts Through The Noise

95,433,873! That’s the total number of posts and pages published on WordPress alone in August 2021. This means that on average, about 3,078,512 posts and pages go live on WordPress every single day. And this is for WordPress alone. Content management systems (CMS) like Joomla, Hubspot, Drupal, Wix, Ghost, Magento, etc. are used on a […]
How To Earn Backlinks For Your SaaS Brand Using Data-Driven Content

You need backlinks to rank high on Google, isn’t it? But how exactly do you earn them from other websites and top publications without begging or paying for them? That’s the challenge you’ll most likely be facing as a SaaS founder or marketer. What if I told you that you can create content pieces on […]
Product-Led Content Marketing: Why and How You Should Use It as a SaaS Company

Let me ask you a question… The last time you signed up for a SaaS product, what was the buyer journey like? Did you: Discover a blog post via Google search Download an eBook/content upgrade after reading the article, and Become a user after receiving a series of emails educating you about the product? This […]