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Most SaaS companies get decent website traffic but struggle to convert visitors .

How Signaturely Acquired 30,000+ User Signups In 12 Months By Focusing On SEO

Last updated on February 5th, 2026In January 2021, Signaturely entered the $25 Billion e-signature industry. The bootstrapped startup founded by Will Cannon competes against well-funded and...

The Coschedule Moat: Leveraging Competition-free Content to Build a $5M+ ARR SaaS Company

Last updated on February 19th, 2024In 2010, Garrett Moon and Justin Walsh co-founded Todaymade, a web development agency based in North Dakota. While running the agency, they discovered that most of...

11 Noteworthy SaaS Content Marketing Mistakes You’re Probably Making (And How To Avoid Them Easily)

Last updated on June 21st, 2022I recently conducted a fun experiment on Indie Hackers. And it panned out to become a huge learning process for me. Here is what I did I offered to do a free content...

How To Increase Organic Traffic To Your Blog In 2024: 4 Proven Tips & Strategies For SaaS Startups

If you run a SaaS business, you probably know by now that search engine traffic (aka organic traffic) is a big deal. Due to this, the competition to get a top spot in the search engines (especially...

Subject Matter Experts: How to Find and Use Them For Your Content Marketing Program

Last updated on May 27th, 2022If you run content marketing for a SaaS company, you’re most likely under pressure to deliver consistent results. But guess what? Creating actionable content that your...

Opinionated Content Marketing: The Surefire Way To Write Content That Cuts Through The Noise

Last updated on May 27th, 202295,433,873! That’s the total number of posts and pages published on WordPress alone in August 2021. This means that on average, about 3,078,512 posts and pages go live on...

Building In Public | How Copy AI Grew To $157,000+ MRR In 10 Months

Last updated on June 21st, 2022In October 2020, Paul Yacoubian and Chris Lu launched Copy AI on Twitter. Within 10 months of building in public, the startup has grown and now boasts of: Having over...

How To Earn Backlinks For Your SaaS Brand Using Data-Driven Content

Last updated on May 27th, 2022You need backlinks to rank high on Google, isn’t it? But how exactly do you earn them from other websites and top publications without begging or paying for them? That’s...

Product-Led Content Marketing: Why and How You Should Use It as a SaaS Company

Last updated on May 27th, 2022Let me ask you a question The last time you signed up for a SaaS product, what was the buyer journey like? Did you: Discover a blog post via Google search Download an...