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Most SaaS companies get decent website traffic but struggle to convert visitors .

How Copysmith Escaped the Paid Ads Trap Through SEO (And Drove 3,457 User Signups in 8 Months)

Copysmith had a problem that’ll sound familiar if you’re running a SaaS company. Their AI copywriting tool was solid, and users genuinely loved it. But they were hemorrhaging money on paid...

This Underrated SEO Strategy Drives ROI For SaaS Startups

Most marketing experts say that SEO shouldn’t be a priority for SaaS startups. Here are some of their arguments: For me, I believe that while SEO is becoming more saturated by the day, you can still...

Most Brands Ignore Zero Volume Keywords. Here Is What You Should Do as a SaaS Startup.

Ever been in this situation before. You’ve got a keyword you think your target audience is searching for on Google, then you tried to validate it using SEO tools and got the “Not enough data”...

Why We Set Out To Build an ROI-driven Content Marketing Agency For B2B SaaS Startups

On January 8th, 2021, I launched Your Content Mart. The goal was simple. To build a content marketing agency that competes with other existing ones in the industry. Having failed previously to build a...

From YCombinator Rejection to $7M ARR In Less Than 5 Years: How Veed Leveraged SEO to Bootstrap a Startup to Success

In 2017, Sabba Keynejad and Timur Mamedov founded Veed, an online video editing software, after meeting at an online hackathon. Two years after, they pitched investors at Ycombinator but didn’t make...

The Easiest Way To Acquire User Signups For a SaaS Startup

Most SaaS startups focus more on Top of the Funnel (ToFu) content that drives traffic and pay less attention to Middle of the Funnel (MoFu) and Bottom of the Funnel (BoFu) content that drives free...

How Signaturely Acquired 30,000+ User Signups In 12 Months By Focusing On SEO

In January 2021, Signaturely entered the $25 Billion e-signature industry. The bootstrapped startup founded by Will Cannon competes against well-funded and publicly-traded companies like Adobe Sign...

The Coschedule Moat: Leveraging Competition-free Content to Build a $5M+ ARR SaaS Company

In 2010, Garrett Moon and Justin Walsh co-founded Todaymade, a web development agency based in North Dakota. While running the agency, they discovered that most of their clients find it challenging to...

11 Noteworthy SaaS Content Marketing Mistakes You’re Probably Making (And How To Avoid Them Easily)

I recently conducted a fun experiment on Indie Hackers. And it panned out to become a huge learning process for me. Here is what I did I offered to do a free content audit for SaaS companies that want...